PILMMA Events

PILMMA’s Spring 2010
Marketing and Management Summit
April 9th and 10th - Cary, NC at the Umstead Hotel and Spa

Call 1-866-877-4141 to reserve your room.
Mention "PILMMA" for the group rate!

Find out...

* Why Direct Marketing for Law Firms
Outperforms Brand Marketing

* The Secrets to OUTRAGEOUS Marketing

* How to MAXIMIZE the value of EVERY Case

* Total Web Marketing for your Law Firm
 
* How to Create Direct Marketing Ads
That Will Generate New Cases
 
* How to Use Videos on Your Law Firm's
Website to Increase Response

* The Pros and Cons of Billboard Advertising
 
* The Secrets to Using a Consumer Book
to Build Your Law Firm

* The BEST WAYS to Implement audio and video
to market your law firm
 
* How to License a Done-For-You Book That
Will Generate A Healthy Return On Investment
 
* Plus Much More! 

Register for this POWERFUL Summit today!

PILMMA’s Spring 2010 Marketing & Management Summit (This schedule may be subject to change)
Friday, April 9th
8:30 - 9:00AM	Introduction	Ken Hardison
9:00 - 10:30	Direct Marketing for Profits	Al Lautenslager
10:30 -  10:45	BREAK
10:45 - 12:15PM	What Every Attorney Should Know About Marketing With Videos	Gerry Oginski
12:15 - 1:30	LUNCH PROVIDED
1:30 - 3:00	The Nuts and Bolts of Implementing Audio and Video to Market Your Practice	Mike Stewart
3:00 - 3:15	BREAK
3:15 - 4:15	Moving Beyond SEO To Total Web Marketing	Dale Tincher and Lisa Vaughn
4:15 - 5:15	The Secrets to Outrageous Marketing	Ron Rosenberg
5:15 - 5:30	BREAK
5:30 - 6:00	Q&A
7:00 - 9:00	RECEPTION
Saturday, April 10th
8:30 - 9:15AM	Mine Your Marketing	Harlan M. Schillinger
9:15 - 10:30	21 Ways to Build Your Law Practice With a Book	Ken Hardison and Adam Witty
10:30 - 10:45	BREAK
10:45 - 11:45	From Intake to Trial Prep: Properly Working Your Case to Maximize its Value	James Brown
11:45 - 12:45	Billboard Advertising: The Pros and Cons	Ken Hardison
12:45 - 1:00	BREAK
1:00 - 1:30	Q&A

NOW ACCEPTING SPONSORS AND EXHIBITORS!

If you’re interested in getting involved with the Spring 2010 Summit, click here.

Here’s what a few attendees had to say about the Fall 2009
Summit in San Antonio

PILMMA is to contingency fee attorneys what gasoline is to an auto.  You can’t run without it. Jim Brown – Cleveland, Ohio   Thank you so much for all of your hard work in the Fall PILMMA seminar.  I never thought that 2 days could be so jam packed with valuable information.  I often am suckered into attending webinars that promise tons of information, a low price and no travel costs.  However, for the same price, I was able to attend your seminar and walk away with 10 times the info.  I can’t wait to get back to the office and share these new informative ideas with our attorneys and staff. Nicole Cerullo – Alexandria, LA   I attended the recent PILMMA seminar and found it to be educational, thought provoking and insightful.  I would urge all attorneys who wish to not only be competitive, but who want to be in the forefront of marketing and development of their law practice to attend PILMMA’s seminar.  I know I will continue attending. John Haymond – Hartford, CT   The best and most productive seminar I have attended in my 50 years of practice.  More good ideas than I can put into operation and more than I thought I’d get.  Couldn’t be happier for having attended.  Will be back for more. Floyd Sarisohn – Commack, NY   Ken Hardison is a genius.  I have been to many, many marketing and management seminars over the years and PILMMA is one of the best there is.  Ken’s seminars are always full of interesting speakers and innovative ideas.  This is money well spent. J. Christopher Munley – Scranton, PA   This is my fourth marketing seminar with Ken.  Each time I have taken away great ideas and have had a blast implementing them all.  Ken has made me an avid guerilla marketer. Frank Jenkins – Lexington, KY   The PILMMA marketing and management summit far exceeded my expectations.  Ken Hardison and his marketing gurus don’t lecture on the law, but how to succeed as a lawyer in this competitive environment.  I found myself texting my office manager during presentations sharing the ideas presented at the seminar and excited to get back to the office and putting into practice the marketing and management information made available at the summit.  I am certain that my practice will benefit in many ways from this program including more quality cases.  The days of relying on word of mouth referrals are dead.  I highly recommend PILMMA’s programs if you want not only to grow your practice, but succeed in these changing times in our profession. John Sherrod – Douglasville, GA   I just finished my first marketing seminar.  WOW!  I was blown away.  Cutting edge stuff!  Ken is a real visionary who has a passion for marketing.  He knows how to turn his ideas into money.  It was also great to rub shoulders with some of the most successful PI lawyers in the nation.  Obviously, I give PILMMA my most passionate endorsement.  Do it! John Schalter – Shelby Township, MI   This was my first PILMMA seminar.  I thought he info provided and the speakers were first class and on the cutting edge.  Ken works hard in helping others.  I would attend again. Mark Radom – Plaintiff Investment Funding   Thanks for putting on such a well organized and thought provoking program.  I have been given numerous ideas that I can go back and immediately implement into my practice. John Hensley – Indianapolis, IN

“Ken presents an easy to understand seminar on how to increase your caseload and referral rate, TODAY!  I’ll vouch for Ken and his efforts to increase my practice.”

Bill Odum, Dothan, AL

I’ve been practicing law for 20 years and spend a great deal of time on marketing.  I didn’t think I would come away with a lot of new ideas and strategies, but boy was I wrong!  This information was fresh and cutting edge.  But even more, the tips and advice I got from other attendees at the conference was worth the price of admission alone.  I’ll be at the next one!”

Steve Heisler, Baltimore, MD

“If you’re looking for the beef in legal marketing you’ll find it in Ken Hardison’s no-nonsense programs.  Ken shares freely, and lines up outstanding speakers with excellent ideas and materials.  If you want to jump start your legal marketing, get with Ken Hardison’s group.”

John Heard, San Antonio, TX

“Great Seminar!  The speakers were excellent and very informative.  We will begin using many of the things we learned immediately.”

Tim Colgan and Chris Marzzocco, Dillsburg, PA

“The seminar packed a tremendous amount of information into a day and a half.  It saved us thousands of dollars and hundreds of hours of mistakes we will avoid.”

Charles Hausmann, Milwaukee, WI

Great seminar for lawyers and marketing specialists, we would attend again.  The information was clear and concise; we can put it to work, right away.  Ken presented with passion and commitment, he was open and honest.  The speakers were informative and approachable.  We would recommend the seminar to others.  Thank you!”

Tara Nemeroff, Chicago, IL

“On the way down,  my marketing director and I were concerned if we would get anything out of this and now I am carrying back a lot of great information.  It was GREAT!”

Howard Silverman, Philadelphia, PA

“Ken Hardison’s seminar was the jumping-off point for my firm’s marketing program.  I learned so much about absolutely practical topics to increase my firm’s productivity and health.  Also, everything offered was DO-ABLE!  I also liked that there were no war stories and ego polishing.  Thanks Ken!  I’ll be back!"

Sandra Burger, Hankey Law Office
Indianapolis, IN

"In my 22 years of attending legal seminars, I don't think that I have ever caught every moment of one until now.  I actually found myself hurrying back after breaks so as not to miss anything.  The seminar's focus on how to market and grow your practice was dead on.  I can't wait to get back to the office and start implementing the advice shared."

John W. Sherrod
Douglasville, GA

Monthly Teleseminars

PILMMA Gold and Platinum members have access to our exclusive teleseminars.  The members will also receive a CD recording of each session.

• Get insight into the best minds in marketing, management, and the legal industry
•  Ask your own questions to further your learning experience
• Gain insider knowledge to increase your profit and succeed as a PI and Disability lawyer