Successful Lawyers Archives | Personal Injury Lawyers Marketing and Management Association

Opportunity Or Obstacle? The Choice Is Yours

by Ken Hardison | Jul 18, 2018 | Growth and Motivation, Ken Hardison Weighs In, News, Successful Lawyers

It’s funny that sometimes we’re so focused on what we think is important, that we miss opportunities that present themselves to us. And the fact is, that in almost every case of facing some kind of challenge or adversity, how we choose to respond can make us either...

Celebrate July 4th By Freeing Yourself!

by Ken Hardison | Jun 29, 2018 | Announcements, Law Firm Marketing, News, Successful Lawyers

Two hundred and forty two years ago, a group of men, nearly half of them lawyers, came together and agreed on a single, defining principle that has shaped this great nation of ours. They all agreed to no longer be answerable to a distant, foreign ruler and that...

Friend or Foe? Wall Street Targets Personal Injury Lawyers

by Ken Hardison | Jun 27, 2018 | Announcements, Law Firm Marketing, News, Successful Lawyers

I always say that, “One is a bad number”. You should have more than just one marketing tactic to bring in cases. You should always get more than one supplier to give you a price. And you want to have more than one practice area. If your personal injury practice has...

How to Use Your Marketing to Get Better Clients and Cases by Michael Mogill

by Michael Mogill | Jul 26, 2017 | Growth and Motivation, Law Firm Marketing, News, Successful Lawyers, Technology

As you know, all clients aren’t created equal. Most are tolerable … some make your life miserable … and a select few serve as the cream of the crop. These are the ones who bring you the best cases. They’re also the most loyal — and you enjoy working with...

How to Prevent Your Law Practice From Falling Into the Commodity Trap by Michael Mogill

by Michael Mogill | May 31, 2017 | Growth and Motivation, Law Firm Marketing, News, Successful Lawyers, Technology

What impact is the increased commoditization of legal services having on your practice? As you know, lawyers used to be the prime source of legal knowledge. The ones people turned to for information and advice following an injury or accident. As such, your competition...

4 Ways Law Firms Can Set Themselves Apart with Video by Michael Mogill

by Michael Mogill | Mar 22, 2017 | Growth and Motivation, Law Firm Marketing, News, Successful Lawyers, Technology

With 1.3 million lawyers in the United States today, being an exceptional attorney isn’t enough to stand out and build a successful legal practice. You have to be a standout marketer as well. In the words of personal injury attorney and PILMMA member, Greg Herrman,...