Ken Hardison’s Legal Marketing Blog

Avoid the Pitfalls of Social Media

  • April 30, 2013 | By Ken Hardison
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Social media seems to be taking over the world these days. Most people we know have at least a Facebook and Twitter account. In fact, for many this seems to be the preferred form of communication these days. It would make sense that social media would trickle down into the work place as well. Sure,...

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Is Your Law Firm in the TV Danger Zone?

  • April 22, 2013 | By Ken Hardison
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As you probably know, PILMMA founder and president Ken Hardison is also a Personal Injury and Disability lawyer from Raleigh, N.C. who has been practicing since 1982. He began marketing on television in 1998 and took his firm from 2 lawyers and 3 staff to 13 lawyers and 42 staff in less than 6 years....

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How to Take Control of Your Practice by Creating Vision and Mission Statements

  • November 22, 2011 | By Ken Hardison
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Know where you want to go? As we discussed in last week’s Tip of the Week, knowing where you want your practice to be in the future is the first and most important step in successfully expanding your firm. In order to help determine what kind of practice you are building or which route to...

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Implementing a Realistic Electronic Use Policy

  • November 15, 2011 | By Ken Hardison
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Facebook, Twitter, Fantasy Football, personal email and many other websites are accessed by employees on a daily basis. This can greatly affect productivity or worse – it could put your firm in jeopardy of an unwanted scandal (if unsolicited sites are accessed), and don't forget the potential danger of viruses – these could wreck your...

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Selling Pieces of Law Firms to Investors

  • November 14, 2011 | By Ken Hardison
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Can you imagine getting a will prepared in a Wal-Mart? Sounds outrageous but it may not be that farfetched! England is now allowing groups other than lawyers, to own and control law practices. Some of England’s major retailers have started offering legal services in their stores and online. The United States chief legal ethics authority...

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