Summit Agenda

Join us for four days in New Orleans for the legal industry’s most informative and engaging event for attorneys. Learn from the best in the business. Improve your firm’s marketing and management performance. Take your practice to the next level.
Tues, June 23
12:00 p.m. – 06:00 p.m.
Registration
01:00 p.m. – 01:15 p.m.
Opening Remarks
Ron Eccles
01:15 p.m. – 01:45 p.m.
How to Avoid a Bad Hire
Jay Henderson
01:45 p.m. – 02:15 p.m.
What We Have Learned from Settling 500 Appointments with Referral Partners
Kara Prior
02:20 p.m. – 03:15 p.m.
TBA
Steve Nober
03:15 p.m. – 03:30 p.m.
Break
03:30 p.m. – 04:00 p.m.
Convert More Prospects Into Clients: Lead Conversion Skills that Increase Profits
Liz Wendling
04:05 p.m. – 04:35 p.m.
How to Avoid Being Sued by Your Ex-Employees
Alan Crone
04:35 p.m. – 05:10 p.m.
How to Get Quality Cases on Facebook
Luke Russell and Erica Snider
06:30 p.m. – 08:30 p.m.
Masuerade Ball Reception
Wed, June 24
07:30 a.m. – 08:30 a.m.
Registration
08:30 a.m. – 08:45 a.m.
Opening Remarks
Ken Hardison
08:30 a.m. – 10:00 a.m.
Never Give Up
Daniel “Rudy” Ruettiger
10:00 a.m. – 10:15 a.m.
Break
10:15 a.m. – 11:30 a.m.
Scaling Up Your Law Practice
Verne Harnish
11:30 a.m. – 12:15 p.m.
A Blueprint for Local SEO Expansion
Tanner Jones
12:15 p.m. – 02:00 p.m.
Lunch
02:00 p.m. – 02:30 p.m.
The Power of Tax Planning for Attorneys
Boris Musheyev
02:30 p.m. – 03:30 p.m.
Unmasking Your Potential
Ken Hardison
03:30 p.m. – 04:00 p.m.
Break
04:00 p.m. – 05:00 p.m.
tbd
Eric Morgan
Thu, June 25
08:00 a.m. – 08:45 a.m.
Personal Injury
How to Attract Motorcycle Injury Cases Even if You Don’t Ride
Ken Hardison
Domestic
tbd

Criminal

tbd
09:00 a.m. – 09:50 a.m.
Personal Injury
Diversifying in Mass Torts and What You Should Know
Steve Smith
Domestic
A 7-Figure Family Law Firm? Yes, It’s Possible.
Leigh Daniel

Criminal

How to Scale a Law Firm from Personal Injury to Criminal and Beyond

Seth Price

10:00 a.m. – 10:50 a.m.

Personal Injury

Increase Revenue Through Top Line Management

Gary Solomon

Domestic

How to Market Your Domestic Practice with a Book

Ken Hardison

Criminal

How to Charge & Collect Large Fees in Criminal Cases

Greg McCollum

11:00 a.m. – 11:50 a.m.

Personal Injury

Intake Tips

Jay Jackson

Domestic

The Key to Unlocking Predictability, Scalability & Profits

Billie Tarascio

Criminal

How to Improve Your Direct Mail Campaign

Ken Harsison

12:00 p.m. – 02:00 p.m.

Lunch and Awards

02:00 p.m. – 02:50 p.m.

Personal Injury

Accounting Systems for a Contingency Law Firm

David Shuman

Domestic

tbd

Criminal

How to Grow Profitable and Successful Criminal Defense Practice

Jay Ruane

03:00 p.m. – 03:50 p.m.

Personal Injury

Financing Your Law Firm’s Growth

Paul Liebman

Domestic

tbd

Criminal

Leveraging Your Local Media Contacts

Justin Lovely and Amy Lawrence

04:00 p.m. – 04:50 p.m.

Personal Injury

tbd

Domestic

tbd

Criminal

tbd

06:00 p.m. – 07:30 p.m.

Mastermind Receptionm

Round Table Break Out Sessions

09:00 a.m. – 10:30 a.m.

Marketing

Creating a Marketing Plan

Mark Whitehead

Management

Creating Processes and Procedures

Steven Brooks

10:45 a.m. – 12:15 p.m.

Marketing

Split Testing Your Online Marketing

Erik Smelser

Management

Hiring Superstars

Greg Abel

02:00 p.m. – 03:30 p.m.

Marketing

Differentiating Your Firm from Your Competition

Ken Hardison

Management

Onboarding New Hires

Bil Biggs

FRI, JUNE 26

09:00 a.m. – 09:30 a.m.

Leveraging Videos to Grow your Law Practice

Nicholas Veser

09:30 a.m. – 10:15 a.m.

Overcome the Cash Crunch

Chelsea Williams

10:15 a.m. – 11:00 a.m.

Video Marketing YouTube Advertising  

Cindy Speaker

11:00 a.m. – 11:17 a.m.

Ambassador Club

Larry Disparti

11:20 a.m. – 11:37 a.m.

What’s Google Up To: A Midyear Review  

Nalini Prasad

11:40 a.m. – 11:57 a.m.

Getting Influencers to Refer your Cases

Ken Hardison

11:57 a.m. – 12:15 a.m.

Closing Remarks

Ken Hardison

The legal industry's premier marketing and management event!

Cost of registration is $997. PILMMA members enjoy a $300 discount. To claim the member discount, log in to PILMMA.org and click the Summit button on your profile page.
Mastermind Members: Call 800-497-1890 to register.

MEMBERS: Click to log inNON-members: CLICK TO REGISTER

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