Episode 109:
Creating A Business Culture to Better Serve Your Clients and Grow your Firm
Welcome to episode 109 of the Grow Your Law Firm podcast, hosted by Ken Hardison. In this episode Ken sits down with Craig Goldenfarb and they talk about how creating a positive culture can better serve your clients and help to grow your business.
While Mr. Goldenfarb is primarily occupied with building the teams that directly manage client cases, he is devoted to serving the legal needs of our “Critical Case” clients. Mr. Goldenfarb directly handles pre-suit and litigation matters that involve significant loss, such as catastrophic injury cases, nursing home abuse, wrongful death, negligent security, and heart attacks in public places (AED law).
Whether a client suffers due to an auto accident, boating accident, medical malpractice, defective product, nursing home neglect or abuse, addiction rehab abuse, premises liability, slip and falls, heart attacks in public places, or cases involving Wrongful Death, Mr. Goldenfarb takes pride in being able to fight the insurance companies to obtain fair compensation for his clients.
What you’ll learn about in this episode:
- The role model that Craig’s mother, one of the first female law professors at Harvard Law, was and how it shaped his career
- The importance of personality and people skills in a law firm
- The benefits of having a mentor and all the things they can teach you
- Looking at starting a law firm as a business and not just a profession
- The exponential growth that comes with focusing on your business instead of living in your business
- The many dividends focusing on culture pays
- How happy employees make for very happy clients
- Craig’s Personal Injury Response Unit and how it helps build his brand in positive ways
- Working remote because of new realities and what that will look like going forward
- Onboarding employees from far-flung places and whether or not it is worth it
- The growing influence of digital marketing
- The power of networking and collaboration to grow your business
Resources:
Website: https://goldlaw.com/
Facebook: https://www.facebook.com/lawofficesofcraiggoldenfarb/
LinkedIn: https://www.linkedin.com/company/800goldlaw/
Twitter: https://twitter.com/craiggoldenfarb?lang=en
YouTube: https://www.youtube.com/channel/UCSIYod5uqslFCJPFh2gOCjg
Additional Resources:
- The Mastermind Effect: https://www.pilmma.org/the-mastermind-effect/
- PILMMA’s Free Resources: https://www.pilmma.org/resources/
- PILMMA Join Page: https://www.pilmma.org/mastermind/
