Episode 277:

Welcome to episode _ of the Grow Your Law Firm podcast, hosted by Ken Hardison. In this episode, Ken sits down with Armando Leduc, CEO of Leduc Entertainment, a social media management company to discuss leveraging social media for branding, creating valuable referral partnerships through podcasts, and utilizing a strategic content creation process to enhance online presence.

Armando is a multifaceted and driven artist who has carved a niche for himself in the entertainment sector through determination, hard work, and an innate gift for storytelling.

With a growing list of achievements and a steadfast commitment to his craft, Armando continually strives for excellence, leaving audiences eagerly anticipating his next creative endeavor.
What you’ll learn about in this episode:
1. Social Media & Confidence
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Leverage social media for branding and building confidence.
– Create consistent content to showcase expertise and personal interests.

2. Podcasting for Partnerships
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Use podcasts as an effective tool for branding and forming valuable referral partnerships.
– Personalize the approach to nurture connections with potential referral partners.

3. Strategic Content Planning
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Follow a strategic content creation process to maintain an engaging online presence.
– Use a variety of content types—such as videos, podcasts, and Q&A sessions—to keep followers interested.

4. Engaging Diverse Audiences
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Use actors in fun videos to appeal to different audience preferences.
– Analyze organic response to focus on creating more of what works best.

5. Multi-Benefit Podcast Strategy
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Leverage podcasting for branding, thought leadership, and referral partnerships.
– Create a nurture sequence with touch points to enhance relationships with referral partners.

Resources: 
Additional Resources: 

PILMMA LLC

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