by PILMMA Admin | Sep 20, 2023 | Law Firm Management, Law Firm Marketing, News
Reading Time: 4 minutesAI (artificial intelligence) is one of the shiny new objects. I support AI for all things including conversion, client care, attorney, paralegal productivity, etc. However, as with all shiny new objects sometimes we jump on board because...
by PILMMA Admin | Sep 6, 2023 | Law Firm Marketing, News
Reading Time: 3 minutesIn July’s PILMMA Marketing Roundtable, Cassidy Lewis sat down with Marketing Director Mike Wells from GOLDLAW to discuss KPIs. Mike manages an amazing team of seven marketing professionals who generate leads through digital and traditional...
by Ken Hardison | Aug 30, 2023 | Law Firm Management, Law Firm Marketing, News
Reading Time: 4 minutesCreating cash flow and making money in your law firm is not always about signing more cases. One of the smartest ways you can create cash flow in your firm (and improve your firm’s client satisfaction and your staff and lawyer’s productivity at...
by Ken & Tiana Hardison | Aug 23, 2023 | Law Firm Marketing, News
Reading Time: 8 minutesIt may surprise you to know that our most recent consumer research shows that even though many consumers are almost addicted to their phones and social media feeds – when it comes to choosing a lawyer to represent them after an accident,...
by Eric Morgan | Aug 16, 2023 | Law Firm Marketing, News
Reading Time: 4 minutesWe sometimes hear from law firm clients who are frustrated that a previous client of theirs turned to another law firm for a service that the firm could have provided had the client only known it was an option. For example, let’s say your firm...
by Tiana Hinnant-Hardison | Aug 2, 2023 | Law Firm Marketing, News
Reading Time: 3 minutesDo blogs still work? It’s a valid question to ask yourself, in today’s digital world where Video is King and trending Reels rule the social media space. So, what are blogs these days? If videos are King, then are blogs Queen in today’s...