Blog | Personal Injury Lawyers Marketing and Management Association

Online Assets Your Firm Needs to Ensure Success

It’s hard to keep up with all the changes in legal marketing and management, especially when it comes to online marketing. That’s one of the reasons we created PILMMA’s Internet Domination Bootcamp, coming up March 1-2, 2018, in Myrtle Beach, S.C. Whether you’re an...

read more

Your Website is Useless … Unless …

Your site is of absolutely no value unless visitors are finding it. You may have the best design in town, but if your prospective clients are not able to find you, they are not able to consider you. That is why investing in online visibility is critical to staying...

read more

Marketing vs. Advertising: What’s the Difference?

Editor's Note: I get the question, "Which is better, marketing or advertising?" a lot. The following is an excerpt from my book, How to Effectively Market Your Personal Injury Law Practice in the 21st Century. If you'd like to read more of this book, check it out here...

read more

FREE TRAINING: Year-End Planning with Ken Hardison

In this free training, you will learn ... - How to cut your taxes for 2017 - How to budget for 2018 - How to choose next year's marketing tactics - How to make "big, hairy, audacious" goals for 2018 - How to analyze your year-long goals - And, much more!...

read more

Highlights from the (Super) Summit by Larry Bodine

PILMMA Note: The 2017 PILMMA Super Summit took place over three days in September in Nashville, Tennessee. Attendee Larry Bodine shared his thoughts on the experience. Speaker after speaker at the 2017 PILMMA Super Summit emphasized the importance of Facebook in...

read more

Client Loyalty: Not the Same as Client Satisfaction

Developing Law Firm Client Loyalty: Part 1 of 3 Read the other parts of this 3 part series here: Part 2 | Part 3 Excellent service leads to client satisfaction, which is an essential element in creating client loyalty; but, a client can be satisfied with the results...

read more