The Perfect Law Firm Has A System For Bathroom Visits?
At my Raleigh, NC law firm, my employees used to joke that I had a system for everything – even for going to the bathroom. Which wasn’t true. It was the only thing I did NOT have a system for, at least in the law firm. But until I had systemized everything, I was...
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The Secret Sauce of Legal Marketing
As Consultwebs Vice President of Business Development, Tanner Jones has the privilege of speaking with virtually every law firm that contacts the digital marketing agency and works with them one-on-one to determine if and how they will be able to accomplish their...
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Law Firm Marketing in 2019
In November we shared a guest post from Filevine’s Ryan Anderson on what he thinks are the 5 Legal Marketing Trends for 2019. For my first article of 2019, I thought I would share some of my own thoughts about running a law practice in the coming year. First of all, I...
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Holiday Marketing Ideas For Your Law Firm
It’s that time of year again: leftovers in the oven, family flying all over the country, coffee cups with snowflakes on them… As the weather turns cold and you prepare for yet another New Year’s Resolution, we encourage you to get creative with your Holiday marketing...
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Unleash Your Law Firm’s Growth: Hiring Key Staff
If you’re focused on building a successful and growing law practice, there will come a point when your progress stalls. It’s inevitable, especially if it’s just you responsible for driving that progress. But before you can un-stick your progress, you’ve got to be able...
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3 Factors That Determine Your Law Firm’s Unique Value Proposition
EDITOR'S NOTE: The following guest blog post is adapted from "The Game Changing Attorney" by Michael Mogill. Have you ever stopped to consider your unique value proposition? Your value proposition is what sets you apart from the competition. It’s informed by your...
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From Noob To Badass Law Firm Owner in 18 Months – Meet Melissa Emery
Melissa Emery plans to fire herself as an attorney - eventually. “Even though I love practicing law, I actually love marketing and management even more.” What’s remarkable is that Melissa only opened her own law practice 18 months ago. Despite having only a small...
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Two Ways To Get More Online Reviews For Your Law Practice
UPDATE 1/16/19: Getting law firm reviews is SO important to your law firm that you should make it part of your system. This ensures that it gets done - and gets done every time. Check out this new article on the importance of having systems: The Perfect Law Firm Has...
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5 Legal Marketing Trends for 2019
Is your legal marketing strategy ready for the future? Don’t wait until January 1st to make your legal marketing resolutions. As 2019 looms closer, savvy law firms are gearing up to hit the ground running. They know that in the year ahead, personal injury clients will...
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Why Your Law Firm Needs To Follow Up Better Than A Car Salesman
A couple of months ago I wrote about the need for law firm owners to “think like a salesman” if they wanted to grow their caseload. It means thinking like anybody else who runs a successful business, whatever the industry. You have to think traffic, leads, follow-up...
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Three Steps to Handle Your Law Firm’s Online Reputation
Online reputation management represents a powerful marketing opportunity for lawyers. Whether it’s a scathing one-star rebuke of your staff on Facebook, or a glowing review of your dedication to the practice of law on Yelp, reviews and ratings of your law firm aren’t...
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How I Made My First Million – Part Two
UPDATE 1/16/19: One of the most important management strategies implemented with my Law Firm Administrator was implementing streamlined systems, processes and procedures in the office. You can read this new article here: Systems: The Perfect Law Firm Has Systems for...
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Managing and Tweaking Your Law Firm’s Facebook Retargeting Campaign
A STEP-BY-STEP WALKTHROUGH on OCTOBER 31st @ 2 PM EDT ***LIVE on this page! Just start the video above to watch Luke live at 2 PM EDT. What to Do When Your Facebook Retargeting Soars or Flops... Do you want to get back in front of the people who have already been...
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Using Case Management Software to Monitor Marketing Growth
EDITOR'S NOTE: In this week's guest article, attorney and CEO of Filevine, Ryan Anderson, discusses how you should be using your Case Management Software to track and measure your marketing. If you'd like to dive into all the different channels of marketing you should...
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Multi-Channel Marketing: Why A Single-Channel Approach to Law Firm Marketing Will Hurt Your Bottom Line
UPDATE 1/9/19: Tracking is the *Secret Sauce* to any successful Multi-Channel Marketing strategy. Check out this new post on our blog: Digital Advertising for Law Firms: The Secret Sauce EDITOR'S NOTE: Multi-Channel Marketing allows your law firm to reduce its risk in...
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How I Made My First Million
UPDATE (11/1/18): I just posted Part 2 of this post about my secret weapon in hitting my first million: My Law Firm Administrator ### For some people, a benchmark for success is making a million dollars. For others, reaching that million is just a milestone on their...
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How To Turn Law Firm Website Visitors Into Leads
UPDATE (11/14/18): In a new article, I discuss the critical component of every lead conversion process: follow-up. After you read this article on Lead Generation, check out: "Law Firm Follow-Up: Why Your Law Firm Needs To Be Better Than a Car Salesman". ### )A few...
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Planes, Claims and Hurricanes
Don’t you think it’s strange that “Conference Season” is at around the same time as “Hurricane Season”? It seems a little crazy that so many industries have decided to bring people together from across the country - at the same time of the year that travel disruption...
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Link Building Strategies: Creating Linkable Content for Law Firm Websites
Editor's Note: In this article, you'll learn about one of the Cornerstone strategies of successful law firm SEO: link-building. If you'd like to dive deeper into the numerous aspects of building a strong web presence for your law firm in 2018, check out our 3-part...
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All The FB Live Videos from the PILMMA Super Summit – On One Page
Luke Russell is our roving reporter at the 2018 PILMMA Super Summit in St. Louis, MO. Day 3 (2) Day 3 (1) Day 2 Day 1 - Afternoon Day 1- Morning Networking Reception What Are You Missing By Not Attending? Why Take Time Out To Attend A Conference? Monday Evening -...
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