THE MOST SOUGHT AFTER CONTENT TO BUILD YOUR MILLION DOLLAR LAW FIRM

By Consultwebs Senior Digital Advertising Advisor, Matt Smyers Law firms have long relied on Google ad campaigns to generate leads from the internet. But recent changes and shifts in Google’s algorithm have threatened to disrupt what used to be a reliable pipeline of...

Today, everything is digital, and we're all fascinated (obsessed?) with our devices and screens. Fitting, given how powerful technology is, the information such devices provide, and how much we accomplish with such power at our fingertips. While I have a comfortable...

I’m a law firm principal, not a social media expert. But over time, I’ve found a simple way to consistently show up online and build trust with potential clients before they ever need my services. When that moment does come, I’m often the first call they make. I’ll be...

Running a business is isolating and lonely. Charting unknown territories, solving unique problems, and facing uncertainties can feel deeply personal and overwhelming. Throw in a competitive industry such as legal marketing, and the pressure could bring the most...

By Consultwebs Brand Manager, Paige York Many Law Firms Make These Marketing Mistakes–But Yours Doesn’t Have To Consultwebs has been helping law firms grow since 1999–so we’ve seen the ebb and flow of legal marketing throughout the years firsthand. While the digital...

Early in my marketing career, I learned that people hire law firms based on emotions, not facts. Numerous studies support this concept, including research by Harvard Business School professor Gerald Zaltman, who found that 95% of our purchase decision-making takes...

Over the past several years, finding and retaining dependable office personnel grew into my firm’s biggest challenge. The hiring process became more protracted. Employees turned over more frequently, which really hurts in key roles like intake specialist. To keep the...

As an advertising agency built for law firms, we act as financial advisors. A lot of our work is steering firms to get the most out of their marketing investment and lift the volume of qualified cases signed. As the new year approaches, we get excited about the...