All of your marketing efforts should start from the ground up. What grassroots marketing means is the context in which something unconventional reaches your potential clients (i.e. where they live and work). This incredible set includes an audio CD and workbook in which Ken uncovers 37 grassroots marketing tactics for lawyers that cost them little or nothing to implement but generate a load of new cases.
Ken Hardison, founder of PILMMA, will introduce you to the benefits of Grassroots Marketing. This unconventional marketing technique allows you to reach the masses by appealing to small groups, using non-traditional methods at a lower cost. Ken has developed 37 bona fide marketing tactics for lawyers that are easy to implement and sure to elevate your profits. Do not miss this opportunity to learn from the master himself.