by Ken & Tiana Hardison | Apr 3, 2024 | Law Firm Marketing, News
Reading Time: 3 minutesWe all make reasonable assumptions in life and business. We draw on our life experiences and make assumptions accordingly. Sometimes our assumptions are spot on. Sometimes they are dead wrong. But there’s one assumption – or...
by Ken & Tiana Hardison | Mar 6, 2024 | Law Firm Marketing, News
Reading Time: 5 minutesTHE PROBLEM: We’re all aware that finding and keeping good attorneys and staff is a challenge. First, there’s typically not enough qualified candidates. Few have the degree of experience you’d like to see. If applicants have the experience you’d...
by Ken & Tiana Hardison | Feb 28, 2024 | Law Firm Marketing, News
Reading Time: < 1 minuteWe’re passing along some crucial information regarding a recent development from Google that directly impacts your Local Service Ads (LSAs) and could significantly affect your billing. Google has initiated what they term as “direct...
by Ken & Tiana Hardison | Feb 21, 2024 | Law Firm Marketing, News
Reading Time: 4 minutesBy Ken Hardison I’ve never been a big fan of traditional Annual Employee Evaluations- They typically go something like this: “Employee A, here’s what you’ve done good this year… and here’s what you’ve done badly or need to improve on this...
by Ken & Tiana Hardison | Feb 14, 2024 | Law Firm Marketing, News
Reading Time: 6 minutesBy Ken Hardison DON’T FALL IN LOVE WITH YOUR LAW FIRM – Fall in LOVE with YOUR CLIENTS, INSTEAD We know how powerful love can be in shaping who we are, what we do and how we choose to spend our time and our resources. Whether it’s...