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Everything Lawyers Need to Know about Email Compliance: The CAN-SPAM Act

Everything Lawyers Need to Know about Email Compliance: The CAN-SPAM Act

by Tanner Jones | Sep 14, 2022 | Law Firm Management, Law Firm Marketing, News

Reading Time: 3 minutesAs social media grows, one might think email is dead, but that’s far from the truth! Email marketing is a powerful and profitable tool for law firms. It is another way to remind your clients and prospects about your services, new updates,...
Two Easy Tips To Sign More Cases without Spending A Dime

Two Easy Tips To Sign More Cases without Spending A Dime

by Tiana Hinnant-Hardison | Aug 25, 2022 | Law Firm Marketing, News

Reading Time: 3 minutesYou work hard to make the phone ring and the last thing you need is to lose these valuable potential sign-ups. But lose them you will unless you are monitoring and tracking your dropped calls. In a perfect world, your Intake staff will promptly...
Top Management Strategies for Law Firm Owners: How to Hire and Retain Talented Staff and Lawyers in Today’s Market

Top Management Strategies for Law Firm Owners: How to Hire and Retain Talented Staff and Lawyers in Today’s Market

by Tiana Hinnant-Hardison | Aug 17, 2022 | Law Firm Management, News

Reading Time: 8 minutesLearn more about these top management strategies for law firm owners Seminal moments in history define the times and change the landscape permanently. Before and after. Before 9/11 and after. Before Pearl Harbor and after. Before and after...

How to Retain Your Best Employees

by Ken & Tiana Hardison | Aug 16, 2022 | Law Firm Management, News

Reading Time: 3 minutes I get a lot of questions on staff retention strategies in my work with clients. Many of the topics I have written about previously actually support retentions strategies. In other words, when you’re hiring right, getting new staff started off...
4 Simple Steps to Tighten Your Law Firm’s Processes & “Lean” Into Increased Income

4 Simple Steps to Tighten Your Law Firm’s Processes & “Lean” Into Increased Income

by GrowPath | Aug 10, 2022 | Law Firm Management, Law Firm Marketing, News

Reading Time: 8 minutesThe “Lean” management methodology is all about continuous improvement. It was popularized by Toyota and other manufacturers, but can be applied to any business – even those that provide services, such as law firms. It recommends focusing on your...
How to Venture a New Legal Niche

How to Venture a New Legal Niche

by Tanner Jones | Aug 3, 2022 | Law Firm Management, Law Firm Marketing, News

Reading Time: 4 minutesServing a legal niche can be incredibly beneficial for law firms because they can differentiate themselves from competitors and drive more customers to your business. In today’s competitive arena, firms are looking for new business...
Is Your Law Firm SAFE From Cyber Attacks?

Is Your Law Firm SAFE From Cyber Attacks?

by Ken & Tiana Hardison | Jul 27, 2022 | Law Firm Management, Law Firm Marketing, News

Reading Time: 5 minutesCyber attacks don’t just happen to other businesses.  The threat to law firms just like yours is  real! It is imperative that you are prepared to protect your law firm from these rogue attacks.  At one of our recent PILMMA Mastermind meetings, a...
How to Hire Great Law Talent for Your Law Firm in Today’s Market

How to Hire Great Law Talent for Your Law Firm in Today’s Market

by Tiana Hinnant-Hardison | Jul 14, 2022 | Law Firm Management, Law Firm Marketing, News

Reading Time: 5 minutes“Good help is hard to find.” That’s what we hear from law firm owners all across the country. If you are struggling to hire and retain good talent for your firm, you are not alone. So, what is the SOLUTION? While there’s no magic bullet to erase...
Making Google’s Vicinity Algorithm Work for YOU and YOUR Law FIRM

Making Google’s Vicinity Algorithm Work for YOU and YOUR Law FIRM

by Tiana Hinnant-Hardison | Jul 7, 2022 | Law Firm Management, Law Firm Marketing, News

Reading Time: 4 minutes“Just Like Me, They Want to BE….. CLOSE TO YOU…” If you are tremendously old school, like me, then you immediately recognize the above lyrics as coming from the chorus of the Carpenters’ Classic pop song of the 1970’s “Close to YOU.”  But this...
Hey PILMMA Summit, See New Orleans Like A Local!

Hey PILMMA Summit, See New Orleans Like A Local!

by Eric Morgan | Jun 22, 2022 | Law Firm Management, Law Firm Marketing, News

Reading Time: 4 minutesHEY PILMMA SUMMIT, SEE NEW ORLEANS LIKE A LOCAL! So you’re coming to New Orleans for PILMMA’s Summit. Well, you’re in luck as I’m about to dish out my must see, do, visit list while in New Orleans, from someone born and raised in this great...
Virtual Assistants: Should You Consider Offshore Hiring for Your Law Firm

Virtual Assistants: Should You Consider Offshore Hiring for Your Law Firm

by Ken & Tiana Hardison | Jun 15, 2022 | Law Firm Management, Law Firm Marketing, News

Reading Time: 3 minutesLaw Firm Outsourcing with Virtual Assistants is a hot topic in 2022 for law firm owners all across the country. Some lawyers swear by it while others shun the idea altogether. Is Virtual Assistant outsourcing right for your firm? First –...
What Law Firms Should Know About GA4: Google Analytics 4

What Law Firms Should Know About GA4: Google Analytics 4

by Tanner Jones | Jun 9, 2022 | Law Firm Management, Law Firm Marketing, News

Reading Time: 4 minutesData is powerful because it allows you to make improvements as you go. Not only does it help you understand your customers’ behavior, but it also enables you to predict market behavior, streamline processes, and answer many of the questions you...
Stop Letting Them Suck Your Blood: Minimize Your Time Vampires so You Can Maximize Your Productivity

Stop Letting Them Suck Your Blood: Minimize Your Time Vampires so You Can Maximize Your Productivity

by Ken & Tiana Hardison | Jun 1, 2022 | Law Firm Management, Law Firm Marketing, News

Reading Time: 5 minutesWhether you are a solo practitioner, a 10-lawyer firm, or a Mega-Gorilla firm owner, when it comes to time, we are all equal. Every lawyer in every law firm has the exact amount of time in a day. We’ve all got 24 hours, and 7 days a week....
Ten Books Every Law Firm Owner Should Read

Ten Books Every Law Firm Owner Should Read

by Ken & Tiana Hardison | May 25, 2022 | Law Firm Management, Law Firm Marketing, News

Reading Time: 4 minutesOne of the biggest things that sets highly successful entrepreneurs apart from most business owners is that they are continual learners. They are never satisfied with the status quo. They are always asking “What if?”  They are striving to know...
How Can You Tell the Difference Between a Good Performer Who Is Overwhelmed and a Poor Performer?

How Can You Tell the Difference Between a Good Performer Who Is Overwhelmed and a Poor Performer?

by GrowPath | May 18, 2022 | Law Firm Management, Law Firm Marketing, News

Reading Time: 3 minutesThis may seem like a straightforward question, but it’s not. Why? Because the causes of poor performance are not always straightforward. It can be the result of someone who doesn’t have the skills or attitude to perform. Or it can be the result...
JOHNNY, AMBER & ME: Law Firm Marketing to Build your Fan Base

JOHNNY, AMBER & ME: Law Firm Marketing to Build your Fan Base

by Tiana Hinnant-Hardison | May 11, 2022 | Law Firm Management, Law Firm Marketing, News

Reading Time: 4 minutesUnless you’ve been hiding under the proverbial rock, then you are aware of the bitter court battle unfolding between Johnny Depp, and his x-wife, Amber Heard. If you’ve been following the sordid trial, you now likely know more about their...
Law Firm Marketing- People & Puppies: Training Your Clients to Give You More Referrals

Law Firm Marketing- People & Puppies: Training Your Clients to Give You More Referrals

by Tiana Hinnant-Hardison | May 4, 2022 | Law Firm Management, Law Firm Marketing, News

Reading Time: 3 minutesIt’s puppy time at our house. The big day! For weeks we’ve been discussing adding a new little guy to the family. The puppy is really for my 6’6” teenager, who has longed for a puppy of his own for as long as I can remember (although I have a...
Summit in New Orleans- 7 Reasons to Attend to Legal Marketing & Management Event of 2022

Summit in New Orleans- 7 Reasons to Attend to Legal Marketing & Management Event of 2022

by Tiana Hinnant-Hardison | Apr 27, 2022 | Law Firm Management, Law Firm Marketing, News

Reading Time: 5 minutesIf you are a law firm owner trying to decide which legal conferences to attend this year, it can be a daunting task, given the myriad of current choices.   From a practical perspective, it’s not like you can simply put your law practice on hold...
The Big Marketing Lesson from the Pesky Ducks in our POOL

The Big Marketing Lesson from the Pesky Ducks in our POOL

by Tiana Hinnant-Hardison | Apr 21, 2022 | Law Firm Management, Law Firm Marketing, News

Reading Time: 2 minutesRight now, it’s war at our house. Period. It’s us against the ducks. Ducks are sweet looking. Ducks are cute- when they’re swimming in ponds at the park- or waddling across the road. They make us feel warm and fuzzy- until they’re swimming in...
How to Choose the Right Legal Case Software

How to Choose the Right Legal Case Software

by GrowPath | Apr 13, 2022 | Law Firm Management, Law Firm Marketing, News

Reading Time: 6 minutesChoosing the best attorney intake software for your firm can be daunting; however, if you get it right, better software can have a greater impact on long-term firm profitability than any single employee or case. But how do you figure out which...
The Secret Ingredients Behind the Perfect Law Firm Landing Pages

The Secret Ingredients Behind the Perfect Law Firm Landing Pages

by Tanner Jones | Apr 6, 2022 | Law Firm Management, Law Firm Marketing, News

Reading Time: 5 minutesSince 2018, the number of firm respondents that indicated having a website has climbed from 77% to 94% in 2021. It’s clear that many are jumping on this bandwagon in order to generate and convert leads. When speaking of online lead generation, a...
Build Your Firm Bigger This Year – an Aggressive Growth Strategy to Double your Practice in 2022

Build Your Firm Bigger This Year – an Aggressive Growth Strategy to Double your Practice in 2022

by Tiana Hinnant-Hardison | Mar 30, 2022 | Law Firm Marketing, News

Reading Time: 3 minutesSome Law Firm Growth Strategies are not for the faint at heart – but bold moves can yield huge returns – especially when it comes to Law Firm Growth by Acquisition. Here’s what we know right now: There’s never been an easier time to...
2022 Law Firm Marketing Trends: Jack Up Your Local SEO to Increase “Law Firm Near Me” Searches & Gain More Cases!

2022 Law Firm Marketing Trends: Jack Up Your Local SEO to Increase “Law Firm Near Me” Searches & Gain More Cases!

by Tiana Hinnant-Hardison | Mar 16, 2022 | News

Reading Time: 6 minutesThe Blog Take-away: Google Searches for Businesses “Near Me” are on Rise.   Big TIME. Savvy Law Firm Owners need to take advantage of this development and shape a responsive Local SEO Strategy. Be honest- How many times have you typed something...
Master the art of storytelling in and out of the courtroom

Master the art of storytelling in and out of the courtroom

by Tanner Jones | Mar 2, 2022 | Law Firm Marketing, News

Reading Time: 4 minutesRemember Atticus Finch from the classic ‘To Kill a Mockingbird?’ Or Vincent Gambini from the gem ‘My Cousin Vinny?’ Well, these characters are more similar than you might think. They’re storytellers. Although...
Buying And Selling Law Firms – Law Firm Growth on STEROIDS Part 2

Buying And Selling Law Firms – Law Firm Growth on STEROIDS Part 2

by Ken Hardison | Feb 23, 2022 | News

Reading Time: 7 minutesThere’s never been a better time to think about Buying or Selling your Law Firm.             Buying a Law Firm is Law Firm Growth on Steroids. And Selling your Law Firm can be your Perfect Exit Strategy-             But Growth by Acquisition can...
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  • How to Avoid a Bad Law Firm HireMarch 22, 2023
  • Before You Build Your Social Media PresenceMarch 15, 2023
  • The Art of Legal Intake: Strategies for an Effective ProcessMarch 8, 2023
  • The Three Biggest Mistakes Lawyers Make in Marketing Their PracticeMarch 1, 2023
  • Murder & Reconnaissance Law Firm MarketingFebruary 22, 2023
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About Us

Personal Injury Lawyers Marketing and Management Association

Providing POWERFUL and INNOVATIVE training and tools that help lawyers achieve their ideal practice. The brainchild of attorney, Ken Hardison, PILMMA will help you scale your law firm for greater growth and success through membership-based opportunities. 

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Call: 1-800-497-1890
Email: info@pilmma.org

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