The combination of social media, free reports, and email campaigns keep your firm top-of-mind for those who’ve used your services, as well as potential clients and referral partners. You have to think of …
An SEO ‘Shortcut’ You Can Use To Get Leads
Recently, I had a phone call with a member of a client’s search engine optimization team. The first five minutes were painful and, unfortunately, the anguish only intensified the longer we talked. You …
Eating Frogs & Elephants
A wise man once told me that if you have to eat a frog, it’s best not to look at it too long. For you uneducated, that means if you …
Why Most Companies Are Crazy (And Other Truths About Social Media)
If you ever copy what the majority is doing, just know you are probably doing the worst thing possible for your business. Social Media Examiner conducted its annual survey of 3,000 companies …
Time For A Check-Up
Welcome to The Peaceful Lawyer, our brand new and regular section focusing on helping you to navigate the practice of law with more personal satisfaction, enjoyment and peace. Let’s face it, the …
Converting Dreams into Reality
Have you ever wondered what your purpose in life was? Are you just a victim of circumstance or do you have a grander purpose? If you are like each of us, from …
The Real Role of Intake
Many times the legal intake position is misinterpreted and categorized somewhere in the realm of customer service, administrative services, receptionist, paralegal and sales – the least emphasis being sales. While the intake …
The Courage To Change
Perhaps, just perhaps, we can triple the results of your marketing without any increase in price. Marketing is expensive. Everybody wants to pay less and get better results, regardless of what they …
Lawyer Website Conversion: Develop Your Leads Into Future Clients
Lawyer marketing in the internet era is certainly no easy task. Between all the different channels of marketing, your website, article marketing, directory listings, Google Ads, retargeting, and social media, keeping up …
13 Ways To Create Buzz On Your Law Firm Blog
You already know that consistently posting valuable content on your law firm blog is crucial to your success. But you, just like thousands of other attorneys, also know the frustration and pressure you …
Transforming Your Website Visitors Into New Clients
Let me share what I’ve learned since I started blogging 10 years ago. Using the tactics I am about to describe, my blog at Larrybodine.com has gotten 1.2 million visits. When I was …
How To Hire Good Salespeople
“Where are all the good salespeople?” That’s a question I’m often asked. Here’s what my experience has shown to be of proven value. Know What to Look for in a Good Salesperson. …
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