Blog: Access Ally Content Type – Insiders Journal - Page 9

Do The Right Thing I was recently listening to a speech Lou Holtz gave to a Notre Dame graduating class. You may remember Coach Holtz, as he is the only …

One of the first questions I ask law firm owners, and leaders who come to me for a consultation is, “How are you doing with accountability?” Typically, when leaders are honest …

This issue marks the beginning of a series of articles, on How to Create a Process Dependent Law Firm. This may sound like a rather boring topic and, to be frank, …

Getting things done- it’s the way of the achiever, right? We get up and hit our To-Do list; We check off the items, one by one, and often we value ourselves …

Do you see this?” The vendor asked me over the phone. We’ll call him Henry. I was a newly hired Director of Marketing for a national law firm, living in South …

In June, we discussed that you are a marketer as well as a lawyer and how your face to face meetings with your potential clients were linked to your video marketing… …

I’m excited to be continuing this 7-part series on Management Fundamentals; (FYI: If you have missed any of the previous 4 articles in the series, PILMMA members can access them …

Superstar Secret #1:  They make marketing their highest priority. Superstar lawyers know marketing is the key to success. They hire capable attorneys to do legal work for them, so they can focus …

In June, we discussed What you can do to increase awareness for your law firm? 1. Discover what your brand is. 2. Use branding to create memorable and repeatable structures …

John T. Malloy released has bestseller “Dress for Success” in 1975 and “The Woman Dress for Success” in 1977. He looked at the effect of how you dressed and the subconscious …

During a recent personal retreat, I heard a speaker share several examples of powerful and empowering words – what he called the most powerful words – and over the past …

MARKETING MYTH #1: “My marketing’s most importa t purpose is to promote my services.” False! The most important purpose of your marketing is to establish that you can be trusted. Most …