Blog: Access Ally Content Type – Insiders Journal - Page 13

A pre-roll ad for your personal injury law firm runs before a music video compilation of fatal car wrecks on YouTube. An ad featuring your top attorney pops up on …

Do you have someone on your team who is responsible for doing a true reflection on how your month ended? Is this person you? If so, reassign this task immediately. …

I love questions. I believe in the power of questions. Questions are the path to growth. Questions are the leader’s tool of choice. Questions are the secret sauce. If you …

MacArthur Park’s lyrics have been an unsolved mystery ever since songwriter Jimmy Webb put pen to paper to create this pop-rock classic. Many may be too young to remember the …

No, I’m not talking about your upload speed, about your bandwidth, about the speed at which your camera records your videos or about your memory card and the storage capacity …

Last month we covered: Referral Rule: The Magic 60%… Firm Culture that Values Referrals… The Preeminence Theory… The Grandmother Test… You Must Give to Receive… Transparency and Follow-through… Now let’s …

This month I’ve decided to tackle the question raised by a number of PILMMA members recently: “Should I send my firm’s newsletter out by email or by direct mail?” Of …

Law firm reputation management represents a powerful marketing opportunity for lawyers. Whether it’s a scathing one-star rebuke of your staff on Facebook, or a glowing review of your dedication to …

If you’ve read or followed me for even a short time, you’ll know how much I believe in and embrace the power of being present – in the moment and …

I’ve watched so much money go down the drain because of businesses being tied into long-term contracts. And I understand, “it takes time, blah, blah, blah.” A friend of mine …