The Perfect Consultation Page – part 2

Continued from Last Month Before writing this article, I went through over 100 different law firms’ websites and looked at their “free consultation” page. A few observations: 1. Every lawyer offers a free consult/evaluation. 2. Every lawyer cares about me. 3. Every lawyer is honest. 4. Every lawyer has experience. 5. Every lawyer has results. […]

How a $4.49 Investment Save Me – part 2

(If you missed Part One of this great article, just go to the vault in your Members-only Toolkit for a complete copy of last month’s Insider Journal.) First, I had left my phone case on. That made the phone heavier and the gimbal was not designed to hold phones with cases. Second, I had attached […]

Finding and Keeping Great Employees’

The current labor market is tight, to say the least. Last month’s employment rate of 3.9 percent is evidence that finding great employees is harder than it’s been in the last 20 years. But these statistics don’t mean you must give up or settle for less. As I’ve said before, you must continue to fire […]

Why Do We Want More Cases, More Profits, And Less Work?

Rethinking the Meaning of Life….. Ninety-eight percent of PILMMA members join because they want to grow their practices. Two percent want to work less and are happy with the number of cases they currently have. But the real question is, why do most lawyers want to grow their practices? Is it to make more money? […]

Finding True Love With Your SEO Vendor

Are you finding fulfillment with your SEO vendor? Are you still in love or are you working way too hard to make the relationship work? It may be well past the time to reconsider your relationship with your SEO vendor if things have gone stale. When searching for a vendor, more often than not you’ll […]

Closing The Gap

Two truths stand out at any given time: 11. The reality of where you are 2. The place where you want to be Where you are Most likely, at the beginning of every year you set goals, make plans, and/or self-dictate resolutions you intend to achieve in the new year. However, US News estimates 80% […]

Are You on Autopilot?

Recently, I was gifted in several conversations with flashbacks to various movie scenes that spoke to me about critical leadership and life truths, and one of these was from the movie Airplane! (1980). While the film is nearly forty years old, many of you will be familiar with it and its iconic character – the […]

For the Love of Swag

Most people love surprises, gifts, and goody bags. It seems to bring out the kid in all of us. Using swag is an easy way to make your clients and potential clients happy, and also to promote your firm’s name out in your community. Distributing firm Swag might sound too simplistic to be a significant […]

Creating Engaging Content For Social Media

“Social media is easy, right? Everybody is doing it.” We’ve heard that one. “Social media doesn’t drive business. It’s a total waste of time!” We’ve heard that one too. Sadly, one of these statements usually leads to the other. Marketing on social media is never easy. It involves psychology, creative design, consistent application, and technical […]

Delivering Extraordinary Client Service Through Relationship Marketing

I have worked with small law firms and the mighty big law firms, and one thing is a constant and that is, everyone has a concept of what exceptional client service is. And more today than ever before lawyers have to get it right and frankly that does not always happen. In strategy sessions with […]

Trust the Plan – Even If It’s Not Your Plan

One of the linchpins of living a mostly stress-free life, where calm and peaceful is the norm and joy is prevalent, is to trust deeply that no matter what happens to you or around you, everything (including you) will be okay. It’s a challenging shift, and it’s one that will transform your life and your […]

Welcome to the all-new PILMMA experience

We've rebuilt our platform to better serve your law firm's growth.