Studies show that 20% of your client base will refer new business to you, even if you do nothing. Another 20% will never refer cases to you, no matter what …
The Magic 60%
Leverage Thanksgiving to Build Your Firm’s Brand
The Thanksgiving season gives you, as a law firm owner, a unique opportunity to build your brand, and ultimately, sign more cases. This is a season that abounds with feel-good/do-good …
The Secret Sauce to Law Firm Marketing in 2023
“KNOW WHEN TO HOLD EM’ AND KNOW WHEN TO FOLD THEM” – Kenny Rogers, “ The Gambler” I’ll be honest- I’m a take-action kind of guy. I don’t want to …
Creating Your Work Life Balance
My wife and I just got back from a 3-week trip to Europe. Our first, ever. Through the years, we’ve traveled all over the country hosting PILMMA events, but this …
Artificial Intelligence: Don’t Forget to be Human
AI (artificial intelligence) is one of the shiny new objects. I support AI for all things including conversion, client care, attorney, paralegal productivity, etc. However, as with all shiny new …
7 Tips for Hiring a Marketing Director
“How do I hire a Marketing Director?” “How do I train them?” “What do I feed it?” Ok – I might not get the last question but it seems to …
ChatGPT for Law Firms: The Power and the Pitfalls
First let’s start with the good news. ChatGPT and open AI have taken the world by storm since the sophisticated Artificial Intelligence platforms emerged 6 months ago. It’s the new …
The Changing Landscape of Remote Employment
While OFFSHORE REMOTE HIRING IS ON THE RISE, MORE Businesses are bringing their U.S. Employees Back to the Office. We all remember how it began: The horrific Covid pandemic …
Tips for Your Intake Department
You, as an Intake Specialist, have one of the most important positions in the law firm, whether you recognize it or not. Your work is critical to any law firm’s …
The Art of Legal Intake: Strategies for an Effective Process
Is your firm looking for any of the following? Increase internal efficiencies Fortify client satisfaction Improve retention rate Boost overall number of cases Then, this blog post is for you! …
The Sweet Taste of Marketing Success
On this auspicious day – filled with flowers, candy hearts, cupids, and an excess of chocolate, it is only fitting to take a look back… Englishman Richard Barrow Cadbury (that …
The Law Firm Marketing and Management Minute: Don’t MISS Out on BIG LAW FIRM Tax Deductions for 2022
Now First – The Disclaimer: We aren’t tax experts – We help Personal Injury Law Firm Owners grow and scale with the inside scoops on legal marketing and management strategies. …
