It’s no secret that the legal field is crowded, therefore standing out among a sea of law firms is challenging. Marketing is one of the top avenues a law firm …
Strategic Planning for Law Firm Marketing
Artificial Intelligence: A New Frontier for Legal Marketers
If you haven’t begun to integrate AI into your law firm’s marketing strategy, make it a priority in the coming year.
Tracking Developments in the SBA CARES Act and Payroll Protection Program
PILMMA is closely monitoring developments in the SBA’s loan and debt relief programs and their impact on the legal community. Have a tip or some news to share?
The Lawyer’s Work/Life Balance
Ken Hardison interview Jeff Nischwitz about obtaining the proper work / life balance.
All New Swipe & Deploy + Program
The Importance of Newsletters Research has shown that sending direct mailers in conjunction with your marketing campaigns is extremely effective for increasing your leads and case load. Newsletters allow you …
The Perfect Free Consultation Page
How do you convert more website visitors into leads on your “FREE Consultation Page”? You must demonstrate to the reader that you can help them achieve their desired end result. …
Law Firm Marketing in 2019
In November we shared a guest post from Filevine’s Ryan Anderson on what he thinks are the 5 Legal Marketing Trends for 2019. For my first article of 2019, I thought …
Unleash Your Law Firm’s Growth: Hiring Key Staff
If you’re focused on building a successful and growing law practice, there will come a point when your progress stalls. It’s inevitable, especially if it’s just you responsible for driving …
3 Factors That Determine Your Law Firm’s Unique Value Proposition
EDITOR’S NOTE: The following guest blog post is adapted from “The Game Changing Attorney” by Michael Mogill. Have you ever stopped to consider your unique value proposition? Your value proposition …
From Noob To Badass Law Firm Owner in 18 Months – Meet Melissa Emery
Melissa Emery plans to fire herself as an attorney – eventually. “Even though I love practicing law, I actually love marketing and management even more.” What’s remarkable is that Melissa …
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