by Tanner Jones | Aug 24, 2021
“Hey, Google, what’s voice search, and why is it important?” This is an example of a voice command, as used in voice search. Voice search allows the user to perform searches on the Internet, websites, and applications by announcing their search query...
by Tanner Jones | Jul 13, 2021
We know that content should add value. But what exactly gives content that additional push that makes it unforgettable (especially in the eyes of Google)? The answer is: keyword optimization. Law firms that have great content might think, “we’ve got it under control,...
by Tanner Jones | May 11, 2021
The world has become increasingly virtual, and therefore you cannot rely on traditional legal marketing strategies to advertise your firm. As a lawyer who wants to boost visibility for your already established law practice, you understand that digital marketing...
by Tanner Jones | Apr 6, 2021
Keyword cannibalization sounds like it’s pulled out of a horror movie – what is it? It basically means you have multiple posts that show up for a particular Google search request. It usually happens when we write so much that we start covering similar...
by Tanner Jones | Mar 26, 2020
Everyone says they like their law firm’s website, but for the wrong reasons. They should love it because of the results it gets with clients, not based on the reaction it gets from non-clients. Imagine that you’ve invested your money in marketing your law firm. You...
