“Social media is easy, right? Everybody is doing it.” We’ve heard that one. “Social media doesn’t drive business. It’s a total waste of time!” We’ve heard that one too. Sadly, …
Delivering Extraordinary Client Service Through Relationship Marketing
I have worked with small law firms and the mighty big law firms, and one thing is a constant and that is, everyone has a concept of what exceptional client …
Trust the Plan – Even If It’s Not Your Plan
One of the linchpins of living a mostly stress-free life, where calm and peaceful is the norm and joy is prevalent, is to trust deeply that no matter what happens …
Document Your Wins
Hiring You is the most important decision a client will make in their lives. You already know this. But do they? Think of everything that can come between a potential …
The Perfect Consultation Page – Part 1
Before writing this article, I went through over 100 different law firms’ websites and looked at their “free consultation” page. A few observations: 1. Every lawyer offers a free consult/evaluation. …
How a $4.49 Investment Saved Me – Part 1
A total investment of $4.49 prevented me from having to return some really cool video equipment that I had just purchased. Let me tell you what happened. I was on …
6 Tips for Turning Average Employees into Self-Motivated Super Stars
Approximately eight years ago the law firm I co-founded and currently operate, LaVan and Neidenberg, P.A. experienced a growth spurt. Our disability caseload reached an all-time high, and so did …
The Real Job of Your Law Firm’s Homepage
If I was injured in a car accident, knew I needed a lawyer and searched Google for one in your city, your law firm’s homepage is NOT the page I …
Unleash Your Law Firm’s Growth: Hiring Key Staff
If you’re focused on building a successful and growing law practice, there will come a point when your progress stalls. It’s inevitable, especially if it’s just you responsible for driving …
Does Your Content Build A Strong Case For Why Someone Should Hire You?
When you are preparing for a big case, you know how important it is to choose your words carefully. The same is true for your website content. After all, your …
Four Things You Can Do Right Now To Increase Your Bottom Line Without Spending Money
1. Make someone accountable. Think about the money you spend on advertising like you would spend your personal money. You spend major money on TV to make your phone ring. …
Carved In Stone
Recently, I was walking downtown with a friend and I suggested that we should cross the street, even though there wasn’t a crosswalk. Yes, it was jaywalking. I followed up …
